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Auto responders: What they are and why you should use them

autoresponder, email marketing

If you’re new to the world of email marketing or wondering how you can step up your game, then you may have heard the term ‘autoresponders’ or been advised to use autoresponders as part of your digital marketing strategy. However, many of my new clients tell me that they don’t fully understand what this means. […]

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A beginner’s guide to geo-location marketing

geo-location-marketing

Do you run a bricks and mortar business that’s dependent on local footfall? Are you looking for more ways to capture the interest of potential customers and bring them through your door to buy your products or services? If so, geo-location marketing and advertising could be exactly what you need. I’ve been working with several […]

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Five easy steps to grow your database of warm leads

email marketing, email database

One of the most important things you can do as a business owner is to grow your marketing database. Why? If your database is full of people who’ve actively signed up to your mailing list – and legally it should be, instead of people you’ve added without their permission – you have a ready supply […]

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